GP – Geometric Progression is the term which defines the ultimate characteristic of viral Marketing.
1. It scales easily from small to small with time.
2. It gives away product or services.
3. Takes Advantage of other’s resources.4. It utilizes existing communication network.
5. Exploits common motivations and behaviours of potential consumers.
In step no. 2 I think if it would be applied in viral marketing it shouldnt be a downright ad unless it was made excellently that it would go viral. Because to what ive understand in no. 2 it will have to do in downright ads that people most likely to ignore. Anyways thanks for this post!
ReplyDelete